YOUR JEANS ARE DEAD

 
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LONG LIVE YOUR

 
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HOW THIS WORKS

 

Sustainably upcycle your old jeans into pieces of limited edition anti-fashion.

 
 
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Dig out your favorite old jeans and shove them in the pre-paid kit I send to you.

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I’ll cut off the legs to your preferred length and sew on a limited edition patch.

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Wear with pride, as you give the fashion industry a big middle finger.

 
 

KIlL YOUR JEANS

$36

 

WE’RE NOT TAKING ORDERS RIGHT NOW!

Price includes all shipping costs and a $4 donation to a local nonprofit that provides clothing to those in need. We only ship in the United States.

 
 
 

MORE INSTACRAP

 
 
 
 

LESS BAD

Every year, 13 million tons of clothing goes into a landfill. That’s stupid. I created JOERTS to keep your denim on your legs.

 
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MORE GOOD

For every pair of JOERTS that I make, I’m donating $4 to a local Milwaukee nonprofit that provides clothing to those in need.

 
 
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I’M JOE.

Shopping at thrift stores and moshing at punk rock shows left me with an eclectic wardrobe, a slight ringing in my ears, and the energy to mess with the wasteful fashion industry. I’m setting my sights on denim.

Your JOERTS are already in your closet. I’m just hijacking your old jeans, hacking off the legs, and giving them a new life.

This is sustainable anti-fashion.

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